It’s now estimated that in the U.S. alone the massage therapy
industry generates over $12 billion annually! Roughly 39.1 million adult
Americans (18 percent of the total population) had a massage at least
once in the previous year, according to the American Massage Therapy College,
Not only is massage therapy an effective way to help soothe sore muscles and improve blood flow, it also doubles as a powerful, natural stress reliever
for many people. Today, there’s a wide range of massage techniques used
by therapists to help people overcome common health conditions like
fibromyalgia, anxiety and arthritis. Massage techniques like Swedish massage, spots massages and reflexology are now commonly being offered at such places as spas, yoga studies, hotels and chiropractic offices.
- Popularity of massage therapy is growing rapidly; every year about 20 percent more massages are performed than in the previous year.
- Estimates show that there are between 300,000 to 350,000 trained massage therapists or massage therapy students in the United States.
- There are currently more than 250 different types of massages being offered around the world according to The Association of Bodywork & Massage Professionals. Body massages offer different benefits depending on what the patient’s goals are, but most have the same underlying principles.
- The most popular places for massages to be performed include the clients home/office, spa/salon, a holistic health care setting, health club/athletic facility, or massage therapy franchise.
- Surveys show that 52 percent of adult Americans who had a massage in 2015 received it for medical or health reasons such as pain management, soreness/stiffness/spasms, injury rehabilitation or overall wellness.
- In 2015 more than 51 million American adults (16 percent) had discussed massage therapy with their doctors, and about 69 percent of their doctors or health care providers referred them to a therapist/strongly recommended massage therapist.
- Some studies have found that up to 91 percent of people agree that professional massages can be effective in reducing pain.
- Massages are also very common for reduction stress and fatigue; 33 percent of massage consumers in 2015 had a massage for relaxation/stress reduction.
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